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“国补”实惠带火县域消费
Jing Ji Ri Bao·2025-04-18 22:08

Group 1 - The core viewpoint of the news is the successful implementation of the trade-in policy in Gulang County, Gansu Province, which has significantly boosted sales in the digital product sector, particularly smartphones and tablets [1][2]. - The policy offers consumers a subsidy of up to 20% for trade-ins, leading to a doubling of sales during peak periods and a 40% increase in sales of related products [1]. - As of March 8, the policy has driven consumption exceeding 7.5 million yuan, with a dual-driven model of "government subsidies + enterprise discounts" being employed [1][2]. Group 2 - Consumers can easily access the trade-in program through the "Gankuaiban" government service platform, allowing for a streamlined application process for subsidies [2]. - Since the launch of the program, over 2,520 trade-in transactions have been completed, with digital products accounting for 68% of these transactions [2]. - The policy has led to a noticeable upgrade in the consumption structure, with the sales proportion of mid-to-high-end models increasing from 30% to 55% [2].