Group 1 - The event "Hongmeng Smart Travel | Smart Brand Night" in Shanghai showcased the integration of technology and art, highlighting the launch of the new versions of the Zhijie R7 and Zhijie S7 Ultra, targeting young consumers and families [1][10] - Liu Yifei, as the brand ambassador, emphasized the alignment of her artistic values with the pioneering spirit of the Zhijie brand, promoting a message of breaking boundaries through talent [2][4] - The Zhijie R7 features advanced intelligent driving assistance systems, enhancing safety and driving experience, appealing to the needs of young users for both urban commuting and long-distance travel [7][9] Group 2 - The Zhijie R7 Max CLTC has a pure electric range of 360 km and a combined range of 1673 km, with a low fuel consumption of 5.68 L per 100 km, significantly reducing travel costs [12] - The Zhijie S7 Ultra sports version includes high-performance features such as Brembo brakes and a 0-100 km/h acceleration time of just 3.3 seconds, catering to the desires of young consumers for individuality and performance [12][15] - The brand has achieved over 130,000 pre-orders, indicating strong market recognition and the successful capture of dual consumer demands for technological efficiency and emotional value in design [9][15] Group 3 - The launch of the new models is part of Zhijie's strategy to reshape the competitive landscape of smart vehicles, combining technological innovation with emotional connections to users [16] - The brand's focus on minimalist design and reliable safety aligns with the lifestyle aspirations of young consumers, positioning Zhijie as a partner in exploring life and new experiences [13][15] - Promotional offers during the initial sales period, such as discounts up to 44,000 yuan, enhance the attractiveness of the products to potential buyers [15]
智界R7&S7推出全新版本 品牌大使刘亦菲解码智界时尚基因
Huan Qiu Wang Zi Xun·2025-04-19 01:57