提升竞争力 拓展全球市场——“世界超市”义乌新观察

Core Insights - The article highlights the resilience and adaptability of businesses in Yiwu, Zhejiang, as they continue to receive international orders despite challenges such as increased tariffs from the U.S. [2][3] - Yiwu's reputation as a "world supermarket" is reinforced by its extensive global connections, with around 75,000 merchants serving over 230 countries and regions [2][6] - Local businesses are innovating and optimizing production processes to enhance competitiveness in both domestic and international markets [2][3] Group 1: Business Operations - A merchant named Tao Yang has received multiple orders from U.S. clients, indicating that Yiwu products are considered irreplaceable despite tariff impacts [2] - The rapid product development cycle in Yiwu allows merchants to respond quickly to customer demands, exemplified by the introduction of 35 new samples within six days [2][3] - The 3D printing toy industry in Yiwu is thriving, with a daily production exceeding 100,000 units and a growing customer base from South America, Southeast Asia, and Russia [3][5] Group 2: Market Trends - The Christmas product sector is experiencing significant demand, with one merchant reporting a two-digit growth in sales and orders extending into late June [5] - Orders for toys designed for the Middle East have increased by 10% compared to the previous year, showcasing the region's growing market potential [5] - Yiwu's businesses are leveraging AI tools to create promotional content in 36 languages, enhancing their global outreach [6] Group 3: Trade Statistics - In 2024, Yiwu's total import and export value to Belt and Road countries is projected to reach 413.34 billion yuan, marking an 18.2% year-on-year increase [6] - This trade with Belt and Road countries accounts for 61.8% of Yiwu's total import and export value during the same period [6]