Sayyas Windows(SZ:301227) Shen Zhen Shang Bao·2025-04-21 06:58Core Viewpoint - The company, Senying Windows, reported a significant decline in revenue and net profit for the year 2024, primarily due to adverse market conditions in the real estate sector and increased competition [1][2][3]. Revenue Performance - The company's total revenue for 2024 was 567 million yuan, a decrease of 39.71% compared to 939.65 million yuan in the previous year [2]. - The wood door and window manufacturing segment generated revenue of 403.90 million yuan, down 50.10% year-on-year, with energy-saving aluminum-clad wood windows being the main contributor, generating 382.88 million yuan, a decline of 51.53% [2]. - Conversely, the metal door and window manufacturing segment saw revenue growth of 27.17%, amounting to 145.56 million yuan, partially offsetting the overall revenue decline [2]. Profitability Analysis - The net profit attributable to shareholders was -42.19 million yuan, a drop of 128.90% from a profit of 145.97 million yuan in the previous year [3]. - The net profit excluding non-recurring gains and losses was -56.74 million yuan, reflecting a 144.42% decrease year-on-year [3]. - The gross margin for the company's main business was 19.31%, down 15.10 percentage points, primarily due to insufficient capacity utilization and increased competition leading to price adjustments [3]. Cost and Expense Management - Sales expenses increased by 13.80% to 60.28 million yuan, up from 52.97 million yuan in the previous year, driven by higher employee compensation, advertising, and dealer support costs [4]. - The company is attempting to enhance market promotion efforts and expand sales channels in response to the challenging market environment [4]. Executive Compensation - The chairman's pre-tax salary for 2024 was 69,100 yuan, a further decline from 144,600 yuan in 2023, marking a continuous decrease over the past two years [5].