茂名展团亮相央视，实力“圈粉”海内外客商

Core Viewpoint - The Maoming exhibition team showcased its agricultural products, particularly tilapia, at the CCTV event, highlighting the city's strengths in the agricultural sector and its efforts to expand both domestic and international markets [6][20][22]. Group 1: Agricultural Products and Market Expansion - Maoming is recognized as the "Tilapia Capital of China" and a core area for the global tilapia industry, with a tilapia farming area exceeding 260,000 mu and an annual output of over 260,000 tons [6][7]. - The tilapia export volume is approximately 100,000 tons, valued at over 2 billion yuan, primarily shipped to over 20 countries including the United States and Canada [8][51]. - The company aims to strengthen its focus on the domestic market, engaging in discussions with eight potential partners to enhance cooperation [9][10]. Group 2: Agricultural Industry Development - The "Five Trees, One Fish, One Table" initiative represents a modern agricultural industry cluster in Maoming, contributing to a total industry output value of 55 billion yuan [53]. - The agricultural output value of Maoming has consistently exceeded 100 billion yuan for four consecutive years, driven by diverse agricultural products [54]. - The city has over 500 lychee processing enterprises, with an annual processing volume of 50,000 tons and e-commerce sales exceeding 70,000 tons [78]. Group 3: Product Innovation and Consumer Engagement - Maoming's lychee industry has expanded from fresh fruit sales to deep processing, introducing innovative products such as lychee ice cream and lychee wine [41][64]. - The city is actively promoting its lychee products through events and marketing strategies, including a procurement guide for buyers to access information about varieties and sales [81][82]. - The introduction of deep-processed products has attracted significant interest from consumers and businesses alike, enhancing brand recognition [66][70].