Core Viewpoint - The article highlights the efforts of the Jiangxi branch of China Construction Bank (CCB) in providing accessible financial services to elderly and low-education workers, demonstrating a commitment to customer-centric service and community support [1][2] Group 1: Service Initiatives - CCB's Luojiaci branch organized a "financial service team" to provide on-site card opening services for over 30 elderly workers at a textile company, addressing the challenges faced by this demographic in accessing banking services [1] - The service team implemented a tailored "five-in-one" plan, which included a dialect operation guide, large print flowcharts, a risk awareness comic, a dedicated financial service team, and an accessible service channel [1] Group 2: Community Impact - The initiative reflects CCB's dedication to "financial for the people," extending banking services from traditional counters to workplaces, thereby enhancing the accessibility of modern financial services for special groups [2] - The bank aims to continue exploring a "scene-based + precise" service model to ensure that every customer can equally enjoy the convenience of modern financial services [2]
小小银行卡承载民生大情怀