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新店「欢」赏 | 2025希尔顿欢朋Q1迎来26家酒店闪耀揭幕!
HiltonHilton(US:HLT) Jin Tou Wang·2025-04-24 02:18

Core Insights - Hilton Hampton opened 26 high-quality hotels in Q1 2025, expanding its presence in over 160 cities in China with a total of 450 locations, aiming to enhance guest experiences across various destinations [1] - The new hotels are strategically located in 16 provinces and 25 cities, focusing on both major business hubs and emerging tourist destinations, including first-time entries in markets like Bazhong, Meizhou, and Lu'an [1][57] - The company emphasizes strengthening its brand foundation in core cities while also tapping into potential markets, indicating a balanced approach to growth [1][57] Location Highlights - The Shenzhen Longhua Dalang hotel is situated in a prime area near Shenzhen North Station and the digital economy core, enhancing accessibility for business travelers [3] - The Changsha Moon Island hotel is located in a scenic area, close to major parks and only 40 minutes from the airport, appealing to leisure travelers [5] - The Guangzhou Huangpu Sports Center hotel benefits from proximity to shopping centers and cultural sites, making it attractive for both business and leisure guests [7] - The Beijing Shahe Higher Education Park hotel is near several tourist attractions and commercial areas, providing a comprehensive experience for visitors [10] - The Wuhan Huashiyuan North Road hotel is strategically placed near major commercial hubs and public transport, facilitating easy access to local attractions [12] Expansion Strategy - The company is actively entering new markets, with hotels in Ma'anshan, Bazhong, Meizhou, Wenzhou, and Lu'an, indicating a commitment to expanding its footprint in less saturated areas [29][33][36][38] - The focus on emerging markets is complemented by a robust presence in established cities, ensuring a diverse portfolio that caters to various customer segments [57] - Hilton Hampton aims to deepen its core city layout while also exploring new business and tourism potential markets, signaling a proactive growth strategy [57]