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民生健康:“主品牌引领+细分赛道突破”,2024年营收再创新高达6.41亿元

Core Insights - Minsheng Health reported a revenue of 641 million yuan for 2024, marking a year-on-year growth of 10.23%, with a net profit of 91.83 million yuan, up 7.24% [1] - The company continues to show strong growth in Q1 2025, achieving a revenue of 271 million yuan, a 15.70% increase year-on-year [1] - The brand "21 Jin Weita" has solidified its position as a leading name in the mineral and vitamin sector, with product revenue surpassing 600 million yuan for the first time in 2024 [1][4] Financial Performance - For 2024, the company achieved a net cash flow from operating activities of 108 million yuan [1] - The first quarter of 2025 saw a net profit of 62.71 million yuan, reflecting a 6.51% increase compared to the same period last year [1] Research and Development - In 2024, the company invested 23.98 million yuan in R&D, accounting for 3.74% of its revenue [2] - The company and its subsidiaries obtained 1 new drug approval, 3 invention patents, and 4 utility model patents during the reporting period [2][5] Market Strategy - Minsheng Health is expanding its product matrix in the health sector, focusing on treatment OTC drugs and probiotics, in line with the "New Products, New Business, New Models, New Projects" strategy [3] - The company aims to enhance its core competitiveness in the health sector by exploring new areas such as gastrointestinal health, medical aesthetics, and smoking cessation [2][3] Brand Development - The brand "21 Jin Weita" has gained recognition, ranking among the top three brands in the Chinese market for multivitamins in 2024 [4] - The company is reviving the "Minsheng Tongchun" brand, which dates back to 1926, to cater to modern health needs [4] Industry Trends - The health product market in China is expected to grow significantly, with current consumption levels of dietary supplements being only one-fifth of those in developed countries [3] - The probiotics market is projected to grow at an annual rate of 11-12%, potentially reaching a market size of 137.7 billion yuan by 2026 [7] Strategic Partnerships - Minsheng Health signed a strategic cooperation agreement with Zhongke Jiayi to enhance its capabilities in the probiotics sector [7][8] - The partnership aims to develop a comprehensive probiotics platform, enhancing the company's market position and technical capabilities [8] Product Innovation - The company launched a new product "Jisuran" targeting the skin repair market, utilizing peptide technology [9] - A new liquid formulation of aluminum magnesium carbonate has been developed to meet the needs of younger consumers [9][10] Future Outlook - The company anticipates that the introduction of new products and business lines will lead to substantial growth in its operations [11]