5000名“老外”围观、53款车型亮相,奇瑞集团创上海车展规模之最
Jing Ji Guan Cha Bao·2025-04-27 14:37

Core Insights - Chery Group showcased its extensive range of vehicles at the Shanghai Auto Show, featuring innovations from traditional cars to flying cars and drones, attracting both domestic and international audiences [1][2] Group 1: Product Launches and Innovations - Chery introduced 16 new models under its main brand, including the new QQ, Ruixiang 9L, Fengyun A9, and Aiyirize 8 PRO, with various powertrain options such as fuel, hybrid, and pure electric [1] - The Starway brand launched the 2025 Star Era ES for pre-sale, while the Jietu Traveler Star Guardian made its global debut [1] - The new QQ represents Chery's commitment to high-quality, customizable electric vehicles, emphasizing safety and innovative design [2] Group 2: Sales Performance and Brand Value - In Q1, Chery achieved record sales of 620,000 units, with 255,000 units exported, maintaining its position as the leading Chinese car exporter [1] - According to the 2024 Hurun Brand List, Chery's brand value surged by 163% to 25 billion yuan, ranking 45th nationally and entering the top three in the automotive manufacturing sector [1] Group 3: Strategic Focus on "Four Modernizations" - Chery is intensifying its efforts in "Four Modernizations": electrification, intelligence, low carbon, and internationalization, showcasing advanced technologies at the auto show [2] - The company emphasizes safety in its electric vehicles and aims for higher energy efficiency and lower emissions through innovative designs and materials [2] Group 4: Global Expansion and Technological Advancements - Chery has adopted a global development strategy, customizing products and services for local markets, and has garnered over 16.3 million global users, including 4.7 million overseas [4] - The company demonstrated its technological prowess with innovations like the Kunpeng Super Electric Hybrid and amphibious vehicles, reinforcing its commitment to R&D [4]