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岚图汽车CEO卢放:以用户为中心迈向全球智能化高端品牌新征程
Zheng Quan Ri Bao·2025-04-27 16:37

Core Viewpoint - Lantu Motors aims to position itself as a global high-end intelligent brand, focusing on user-centric technology and services to meet growing travel demands [2][3]. Brand Strategy - Lantu Motors emphasizes a user-oriented approach, encapsulated in the core philosophy of "dedicated service to users," guiding all aspects from product development to after-sales service [2]. - The brand inherits over 50 years of automotive expertise from Dongfeng Group and aims for high-quality development while targeting the top tier of global new energy luxury brands [2][3]. Market Positioning - Lantu Motors has expanded its reach to over 40 international markets and has obtained 38 international certifications, including EU whole vehicle type approval, showcasing its product quality and brand strength [3]. - The company plans to further expand in global markets with an open and proactive attitude to adapt to market changes [3]. Industry Trends - The CEO expresses concerns about safety in intelligent driving technology, highlighting collaborations with companies like Huawei to enhance overall capabilities in perception, decision-making, and execution for user safety [3]. - Lantu Motors has introduced its first L3-level intelligent architecture, Tianyuan Smart Architecture, which aims to elevate vehicle intelligence and provide a safer, smarter travel experience [3]. - The company is committed to continuous innovation in safety technology and overall vehicle intelligence to meet evolving user needs [3]. Globalization of the Automotive Industry - There is optimism regarding the globalization of the Chinese automotive industry, with expectations for rapid development and the need for Chinese automakers to adopt an open mindset to face global market challenges [4].