JSCN(SH:600959) Xin Hua Ri Bao·2025-04-27 23:19Core Viewpoint - The integration of technology and culture is essential for the digital transformation of the cultural industry, and it serves as a significant driving force for the prosperity of cultural enterprises [7] Group 1: Technological Empowerment - High-quality content acts as a competitive advantage, while innovative technology serves as an accelerator for content production and dissemination [2] - The intelligent content production center at Jiangsu Cable has transformed the creative process, allowing for rapid generation of tailored creative proposals using big data and AI [2] - The use of AIGC technology and digital humans has led to the creation of popular works, significantly reducing production time and increasing efficiency [3] Group 2: New Mechanisms and Cultural Innovation - Jiangsu Cable's "What is the Yangtze River" digital exhibition has achieved a total communication volume exceeding 230 million, showcasing the integration of digital technology and cultural storytelling [4] - The company has developed various digital IPs, such as "Intangible Cultural Heritage Vision" and "Happy Classroom," to promote the digital transmission of traditional culture [4] - Jiangsu Cable is exploring the application of virtual reality technology in ecological education and has participated in establishing ethical guidelines for the development of the metaverse [4] Group 3: Market Adaptation and Growth - Jiangsu Cable has established a short drama company to capitalize on the micro-drama market, leveraging AI-generated content and intelligent simulation systems [5] - The company has initiated an AI application co-creation mechanism and collaborated with universities and film companies to produce popular works that have garnered over 200 million views [5] - In 2024, Jiangsu Cable is projected to be the only provincial network company in the broadcasting industry to achieve "double growth" in operational performance [5] Group 4: Cultural and Technological Integration - Jiangsu Cable has developed a micro set-top box and universal remote control, enhancing user experience by simplifying television viewing [6] - The company is applying its technological advantages to urban governance and public services, improving community management and consumer transparency [6] - The integration of AI in community governance has led to increased efficiency and enhanced safety for residents [6]