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汉仪股份加速全球化布局:多语种字库助力中国企业出海

Core Viewpoint - The company is actively expanding its global multilingual font offerings to meet the needs of domestic and international clients, particularly as they pursue overseas business opportunities [1][2]. Group 1: Business Strategy - The company aims to enhance its product services for large and medium-sized domestic clients while also laying a solid foundation for its font tools and services to enter overseas markets [1]. - The company maintains a strong advantage in customized font services, driven by the increasing global demand for multilingual font libraries due to clients' international strategies [2]. Group 2: Product Development - Following the success of the "MiSans" multilingual project for Xiaomi in 2023, the company plans to upgrade the OPPO Sans font library to version 4.0 in 2024, adding an Arabic font library [2]. - The company has developed the "QiHei Global" font solution, which covers major global language systems including Latin, Cyrillic, Arabic, Japanese, and Korean, providing comprehensive font solutions for enterprises' global layouts [2]. Group 3: Market Expansion - The company has launched the overseas version of FontApp, which offers Western font management services targeting the European and American markets [2]. - The overseas version of the AI font tool station, FontKit, has also been launched, providing services such as AI font recognition, AI image text erasure, and AI font matching [2].