“非洲手机之王”业绩大爆雷！Q1净利润同比下滑近7成

Core Viewpoint - Transsion Holdings, known as the "King of Mobile Phones in Africa," reported a significant decline in its financial performance for Q1, with net profit dropping nearly 70% and revenue decreasing by over 25% compared to the previous year [1][2]. Financial Performance Summary - Revenue for Q1 was 13.004 billion yuan, a year-on-year decrease of 25.45% [2]. - Net profit for the same period was 490 million yuan, down 69.87% year-on-year [1][2]. - The net profit excluding non-recurring items was 343 million yuan, reflecting a 74.64% decline [1][2]. - Cash flow from operating activities showed a net loss of 741 million yuan, indicating a continuous deterioration [1][2]. - Basic earnings per share were 0.43 yuan, a decrease of 70.14% compared to the previous year [2]. - The weighted average return on equity fell to 2.39%, down 6.19 percentage points [2]. Yearly Performance Context - In the previous year, Transsion Holdings achieved a total revenue of 68.715 billion yuan, a year-on-year increase of 10.31%, but net profit only grew by 0.22% to 5.549 billion yuan [3]. - The company has experienced a trend of declining net profits over several quarters, starting from Q2 of the previous year [5]. Market Competition - Transsion Holdings faces intensified competition in the smartphone market, particularly in Africa, where it previously held a strong position [9]. - The company’s main brands, TECNO, itel, and Infinix, are now competing against established brands like Xiaomi, OPPO, and realme, which are expanding into emerging markets [9]. - As of February 2025, Transsion held a 51% market share in the African smartphone market, followed by Samsung at 19% and Xiaomi at 10%, with realme showing a remarkable growth rate of 89% [9]. Stock Performance - Following the poor financial results, Transsion Holdings' stock price has declined over 23% since October 8, 2024, closing at 81.66 yuan per share, with a total market capitalization of 93.12 billion yuan [7].