

Core Viewpoint - The recent launch of the third generation of LABUBU plush products by Pop Mart has sparked a global buying frenzy, significantly boosting the company's stock price and market confidence [1][2]. Company Performance - Pop Mart's stock price surged by 12.01% to HKD 193 per share, with a market capitalization reaching HKD 259.19 billion, marking an over 113% increase year-to-date [1][2]. - The company's Q1 2025 report showed a remarkable revenue increase of 165% to 170%, with domestic revenue growing by 95% to 100% and overseas revenue skyrocketing by 475% to 480% [3]. - The latest financial results indicate that Pop Mart achieved a revenue of CNY 13.04 billion in 2024, a year-on-year growth of 106.9%, and a net profit of CNY 3.4 billion, up 185.9% [3]. Market Trends - The upcoming "May Day" holiday is expected to further stimulate consumer spending, contributing to the strong performance of new consumption stocks, including Pop Mart [4][5]. - The new consumption sector is gaining traction, characterized by unique features such as "word-of-mouth" marketing and community-driven promotion, which differ from traditional consumption models [4][6]. - Fund managers are increasingly shifting their focus from traditional to new consumption stocks, with Pop Mart being a prominent choice among top holdings in various consumer-themed funds [4][6].