订单报价走低，贸易战下，这些“销冠”老板的闯关之道

Core Insights - Traditional manufacturing is climbing up the value chain through technological innovation and brand building, with product differentiation becoming key to breaking through market challenges [1][16] - There is a noticeable increase in price sensitivity among customers, with quotes reportedly lowered by over 30% compared to previous years due to intensified competition and economic downturns [1][5] - Global customers are increasingly seeking both good prices and high quality, reflecting a shift in purchasing behavior [1] Industry Trends - The foreign trade market is experiencing changes, with small and micro enterprises facing both challenges and opportunities amid a tough environment [5][12] - Companies are diversifying their markets and optimizing supply chains to mitigate risks, with a focus on high-value products [16] - The demand for modular construction products is rising in various regions, driven by reconstruction needs and the growth of the tourism industry [12] Company Strategies - Companies are investing in factory expansions and advanced equipment to enhance production efficiency and quality [14][15] - There is a trend of companies shifting focus from traditional markets to emerging markets, with significant increases in orders from regions like Russia and the Middle East [12][17] - Effective cash flow management is becoming a core competitive advantage for companies navigating the complexities of the global trade environment [16] Market Dynamics - The structure of China's foreign trade market is evolving, with a significant increase in local collection accounts in emerging markets, reflecting a shift in trade dynamics [16] - Trade with traditional markets remains resilient, with notable growth in imports and exports with countries like Germany and the UK [17]