Group 1 - In Q1 2025, Dalian's retail sales through online channels reached 6.85 billion yuan, marking a 192% increase, driven by e-commerce and live streaming economies [1] - Dalian's local brands are leveraging new business models, such as live streaming sales, to enhance their market presence, with significant viewer engagement and sales figures reported [2] - The Dalian Municipal Bureau of Commerce is actively promoting a hybrid sales strategy combining online and offline channels to boost market activity during the New Year celebrations [3] Group 2 - Initiatives are being taken to enhance the online sales of local agricultural products, with collaborations with platforms like Douyin to capitalize on immediate retail opportunities [4] - A training conference focused on e-commerce development was held to cultivate local talent, aiming to adapt to emerging trends like live streaming and instant retail [5]
大连一季度网络零售额劲增192%电子商务激活消费新动能
Zhong Guo Fa Zhan Wang·2025-04-29 13:28