CENTURY HUATONG(SZ:002602) Zheng Quan Ri Bao Wang·2025-04-29 13:45Core Viewpoint - Century Huatong's financial performance in 2024 and Q1 2025 shows significant growth, driven by both domestic and international gaming sectors, with overseas business becoming a key revenue engine [1][2]. Financial Performance - In 2024, Century Huatong reported revenue of 22.62 billion yuan and a net profit of 1.213 billion yuan, marking a year-on-year increase of 131.51% [1]. - For Q1 2025, the company achieved revenue of 8.145 billion yuan, up 91.12%, and a net profit of 1.35 billion yuan, reflecting a growth of 107.2% [1]. - The overseas business generated 11.367 billion yuan in 2024, accounting for 50.26% of total revenue, marking a significant milestone [1]. Product Performance - The subsidiary, Diandian Interactive, reported that its flagship product, "Whiteout Survival," generated approximately 15 billion yuan in 2024, a 155% increase, contributing nearly 70% to the group's total revenue [2]. - "Whiteout Survival" achieved record global revenue in March, topping the global mobile game revenue chart [2]. Market Strategy - Century Huatong's success in overseas markets is attributed to establishing local teams in key regions like Europe, the US, Japan, and South Korea for community engagement and user feedback [2]. - The company emphasizes the importance of game genre selection in the competitive landscape of Chinese game exports, with "Whiteout Survival" innovating in the SLG category by incorporating simulation elements and a unique snow-themed setting [2][3]. Industry Insights - According to research, SLG products have a longer lifecycle and stable monetization, with successful titles like "Last War" and "Whiteout Survival" demonstrating strong performance in overseas markets [3]. - The domestic market strategy focuses on remastering classic IPs and adapting successful overseas titles for local audiences [4]. Technological Integration - Century Huatong has integrated AI technology across the entire game development and operation process, enhancing art production efficiency by 60% to 80% [4]. - The company is actively promoting AI applications in game development, with initiatives like the "Dragon Cup" global AI game competition aimed at discovering innovative projects and talent [4].