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“玩”出新花样 让假期焕发消费新活力
Zheng Quan Ri Bao·2025-04-29 19:22

Core Insights - The upcoming "May Day" holiday is expected to create a significant surge in consumer activity, with predictions indicating that inter-regional mobility will reach historical highs, and travel demand in 2025 may peak compared to previous years [1] Group 1: Policy Optimization - Local governments are encouraged to issue cultural and tourism consumption vouchers and offer discount packages for scenic spots to stimulate the tourism market [2] - Simplifying approval processes and supporting private capital in cultural and tourism project development is essential for market vitality [2] - Strengthening market regulation to ensure service quality will enhance consumer confidence in spending [2] Group 2: Technology Integration - The integration of technology into the cultural and tourism sectors is crucial for upgrading the industry, with a focus on utilizing 5G, AI, and virtual reality [3] - Promoting immersive experiences such as light shows and digital tourism projects can extend visitor stays and increase spending [3] - Encouraging the development of new business models like low-altitude tourism and virtual scenic spots will provide unique experiences for tourists [3] Group 3: Rural Economic Development - Transforming abandoned resources into cultural tourism highlights can enhance local economies, as demonstrated by the case in Yidu, Hubei [4] - Developing unique local tourism models, such as "intangible cultural heritage + tourism" and "agriculture + research," can attract urban tourists [4] - Improving transportation and accommodation infrastructure is necessary to address the "last mile" issue and ensure rural tourism is both popular and profitable [4]