HII Launching New “Build It: In America, For America” Ads Celebrating U.S.-based Manufacturing Work and Workforce

Core Points - HII, the largest military shipbuilder in the U.S., is launching a "Build It" campaign featuring 15-second television advertisements to promote American manufacturing in support of national defense [1][2] - The campaign highlights the importance of U.S.-built Navy ships, submarines, and advanced technologies, aiming to revitalize American manufacturing and strengthen the defense industrial base [4][10] - HII's President and CEO, Chris Kastner, emphasizes the campaign's role in recognizing the contributions of those in the shipbuilding industry and its impact on national security [3][4] Company Initiatives - HII is actively recruiting talent for shipbuilding and developing the next generation of skilled professionals through rigorous apprenticeship programs across its divisions [7][8] - The apprenticeship programs combine hands-on training, academic coursework, and real-world experience, aiming to create a skilled workforce for the shipbuilding industry [8] - HII offers competitive wages, paid training, and long-term career opportunities across its three divisions, promoting a strong sense of purpose among employees [9] Industry Context - The "Build It" campaign is part of a broader effort to meet the increased demand for ships and technologies from the U.S. Navy and enhance national defense capabilities [4][10] - HII's workforce consists of 44,000 employees, and the company has a history of over 135 years in advancing U.S. national security through various defense solutions [11][12]