海口：打造伴手礼购物新空间

Core Insights - The "Cultural Gifts of Hainan" retail exhibition space has been launched at Haikou Meilan International Airport, aiming to create a new shopping experience for Hainan souvenirs that integrates cultural experience, emotional value, and consumption upgrade [2][3] - The exhibition features 400 unique Hainan specialty gifts, moving beyond traditional products to include culturally rich and innovative items [2] - The initiative is part of a broader strategy to enhance holiday consumption, including two auto exhibitions scheduled during the holiday period [3] Group 1 - The retail space aims to provide a cultural brand showcase, allowing travelers to take home not just products but also emotional memories of Hainan's culture [3] - The exhibition includes a selection of over a hundred premium Hainan gifts, featuring original products and intangible cultural heritage crafts [2] - The retail space breaks away from traditional retail formats by incorporating cultural narratives and stories into the shopping experience [2] Group 2 - Haikou Meilan International Airport serves over 24 million passengers annually, positioning it as a key gateway for Hainan Free Trade Port [3] - To stimulate holiday consumption, Haikou will host two auto exhibitions from May 1 to May 3, offering 550 car purchase subsidies of 2,000 yuan each [3] - Future automotive events include the 2025 Hainan International Auto Show and a spring exhibition, both offering similar purchase subsidies [3]