eBay Appoints Brie Welch as Resident Stylist and Debuts 'eBay Watchlist' Trend Report

Core Insights - eBay is enhancing its focus on pre-loved fashion through the launch of the eBay Watchlist, which is informed by shopper data and trends identified by fashion authority Brie Welch [1][2][4] - The cultural shift towards pre-loved fashion is significant, with nearly 40% of clothing, shoes, and accessories sold on eBay in 2024 being categorized as pre-loved [2] - eBay aims to promote circularity in fashion, encouraging consumers to engage with the circular economy and making pre-loved fashion a mainstream choice [4][5] Company Overview - eBay Inc. is a global commerce leader that connects buyers and sellers across more than 190 markets, enabling $75 billion in gross merchandise volume in 2024 [7] - The company has been operational for 30 years, focusing on refreshing wardrobes and facilitating the exchange of items [5] Fashion Trends - Modern Bohemia: A rise in romantic bohemian styles, with searches for classic fringe bags up 41% and Penny Lane jackets up 44% [8] - Well Suited: Power dressing is resurging, with searches for "cinched blazer" and "oversized suit" increasing by 209% and 87% respectively [8] - Function First: Utilitarian fashion is gaining popularity, with searches for "barrel jeans" up 130% [8] - Dyed in Dusk: Pastel tones and playful details are trending, with butter yellow dresses seeing a 656% increase in searches [8] - Blue Hues: Denim remains a favorite, with searches for "jeans from Japan" and "selvedge denim" up 68% and 46% respectively [8]