Workflow
Webull to Offer BlackRock Model Portfolios, Expands Advisory Services
BLKBlackRock(BLK) Prnewswire·2025-05-01 13:00

Core Insights - Webull has enhanced its advisory platform by integrating BlackRock's model portfolio capabilities, expanding investment options for US-based investors [1][5][6] Group 1: New Offerings - The new offering provides access to diversified portfolios across multiple asset classes, including alternatives and digital assets, tailored to various risk appetites and financial objectives [2][4] - Users can access personalized investment portfolios through the Webull app, designed for tech-savvy individuals who prefer low-cost and automated portfolio management [3][4] Group 2: User Experience - The process begins with users selecting an investment strategy and completing a risk tolerance questionnaire, which matches them with a corresponding model portfolio [4] - Discretionary accounts are automatically rebalanced and overseen by Webull Advisors, simplifying long-term investing [4] Group 3: Strategic Collaboration - The collaboration with BlackRock aims to deliver smarter, personalized investment experiences, expanding access to high-quality, professionally managed portfolios [5][6] - BlackRock's expertise in asset allocation and market insights enhances Webull's ability to offer sophisticated investment solutions [5] Group 4: Market Context - The launch of BlackRock custom model portfolios on Webull's platform responds to the increasing number of Americans beginning to invest, providing more choices for achieving diverse investing goals [6]