Biofrontera and Almirall Launch the Hats On Challenge to Raise Awareness and Support for Actinic Keratosis

Core Viewpoint - Biofrontera Inc. and Almirall have launched the Hats On Challenge to raise awareness and support for actinic keratosis (AK) ahead of Global AK Awareness Day on May 24 [1][4]. Group 1: Actinic Keratosis (AK) Overview - Actinic Keratosis is a rough, scaly skin patch caused by prolonged sun exposure, commonly found on sun-exposed areas [2][8]. - AK is prevalent globally, with an estimated 14% of the population affected, and can progress to squamous cell carcinoma if untreated [3][6]. - Approximately 58 million Americans are estimated to have one or more AKs, highlighting the need for public education on prevention and treatment [6]. Group 2: Awareness Campaign - The Hats On Challenge encourages participants to wear hats and share videos on social media to promote skin protection and early detection of AK [5][7]. - The campaign aims to raise funds for The Skin Cancer Foundation, which will use the funds for public awareness and patient education [4][6]. - The initiative will run throughout May, with participants recognized through monetary donations made to The Skin Cancer Foundation by Biofrontera and Almirall [7]. Group 3: Company Profiles - Biofrontera Inc. specializes in developing and commercializing photodynamic therapy (PDT) for dermatological conditions, including AK [9][10]. - Almirall is a global pharmaceutical company focused on medical dermatology, collaborating with Biofrontera on the Hats On Challenge [1][4].