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新华视点|新业态、新场景、新模式点燃消费新引擎
Xin Hua She·2025-05-02 07:33

Group 1: Coffee Market Growth - The number of coffee shops in Chongqing has expanded to 3,265 in 2024, with a rise in independent and creative coffee shops, driving the "coffee+" trade chain [4] - China's coffee net import volume has increased by 130,800 tons from 2020 to 2024, representing a growth of 6.53 times, with an annual compound growth rate of 65.7% [7] - Currently, China's per capita annual coffee consumption is only 16 cups, significantly lower than the global average of 240 cups, indicating substantial growth potential [7] Group 2: International Coffee Festival - The 2025 Chongqing International Coffee Festival was held in the Yuzhong District, showcasing coffee brands from 18 countries and regions [5][8] - The festival highlighted Colombia as the guest country, known for its high-quality coffee production [9] Group 3: Consumer Trends and Preferences - The rise of new retail coffee brands like Luckin has further popularized coffee consumption, leading to a trend towards premium and experiential coffee offerings [9] - There is a growing consumer interest in high-quality living, reflected in the increasing demand for diverse coffee experiences and products [11]