“五一”财报细读｜旅游及景区行业：火爆的入境游有望成为新增长点

Core Insights - The tourism and scenic spots industry in A-shares has shown robust growth, with 22 listed companies achieving a total revenue of 35.423 billion yuan in 2024, a year-on-year increase of 15.34%, and a net profit of 1.673 billion yuan, up 7.19% [1] - The interest of foreign tourists in Chinese culture and natural scenery is rapidly increasing, presenting new growth opportunities for listed companies in the tourism and scenic spots sector [1] Industry Performance - During the "May Day" holiday, tourism activity surged, with Shanxi province receiving 5.4033 million domestic tourists, a 20.36% increase year-on-year [2] - The tourism and scenic spots industry continued its growth trend in Q1 2025, with 23 listed companies reporting a total revenue of 7.342 billion yuan, a 3.45% increase year-on-year [2] - Eleven companies reported positive revenue growth in Q1 2025, with three companies (Tianfu Culture Tourism, Xiangyuan Culture Tourism, and Jiuhua Tourism) achieving revenue growth exceeding 30% [3] Company Developments - Tianfu Culture Tourism is focusing on expanding its cultural tourism business, leveraging its subsidiary Chengdu Cultural Tourism Development Co., and enhancing its core competitiveness through various projects [4] - The company plans to strengthen its film and television business and explore innovative development paths in the integration of culture and tourism [4] Incoming Tourism Growth - The inbound tourism market is experiencing a surge, with a 61% year-on-year increase in inbound tourists in 2024, reaching 131.9 million [6] - The "May Day" holiday saw a 173% year-on-year increase in inbound travel orders, indicating a strong recovery in the tourism sector [6] - Policies aimed at improving the inbound tourism experience are expected to enhance the attractiveness of inbound tourism and stimulate domestic demand [7]