Artea – new name of Šiaulių Bankas

Core Perspective - Artea Bank will officially begin operations on May 5, 2025, marking a significant transformation as Šiaulių Bankas adopts a new name after over 30 years in the Lithuanian market, with a new equity ticker ROE1L on the Nasdaq Baltic Exchange [1][4] Group 1: Rebranding and Strategy - The rebranding to Artea is part of the bank's updated strategy for 2024–2029, aiming to strengthen its market position and enhance customer trust [4] - The bank will unify all group companies, including asset management, life insurance, consumer credit, and multi-apartment modernization funds, under the Artea brand [3] - The name Artea reflects the bank's vision of modern, accessible, and flexible banking services for both corporate and private customers [3] Group 2: Leadership and Shareholder Structure - Vytautas Sinius, the CEO of Artea Bank, stated that the decision to rebrand has been in development for some time, emphasizing the bank's growth into a universal bank focused on the Lithuanian market [2] - The main shareholders of Artea Bank remain unchanged, including prominent Lithuanian business leaders and the European Bank for Reconstruction and Development (EBRD) [5]