“小票根”撬动“大消费” “交通+文旅”解锁消费新活力

Group 1 - The "May Day" holiday has seen significant cross-industry marketing effects, particularly in "transportation + cultural tourism," driving the holiday economy's growth [1] - The "ticket exchange" initiative allows tourists to exchange high-speed train tickets for free scenic area tickets, leading to a surge in visitors to ancient towns like Lili [2][4] - In Changzhou, music festival ticket stubs serve as a "universal key" for discounts on accommodation and dining, promoting the integration of culture, commerce, and tourism [4] Group 2 - Various regions are actively promoting cultural tourism integration, with initiatives like discounts for train ticket holders attending local performances and staying in accommodations [5] - The "stamp collection" activity in Lushan integrates cultural elements into modern travel, allowing tourists to receive commemorative items after their visit [5] - Free tourist shuttle lines have been established in Jiaozuo, providing convenient access to popular local attractions for travelers [5]