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“五一”电竞赛事开盛宴:产业冲击300亿大关还需添把火
Di Yi Cai Jing·2025-05-05 12:57

Group 1 - The popularity of esports is increasing, supported by local policies that enhance the promotion and development of esports events and their economic impact [1][5] - The "2025 International Peak Cup" final was held in Guangzhou, where Team Spirit defeated the Chinese team DFYG with a score of 4:0, winning a total prize of 1 million yuan [1] - The esports industry in China is approaching a scale of 30 billion yuan, indicating significant growth potential [4] Group 2 - The esports market in China generated nearly 27.6 billion yuan in actual sales revenue in 2024, with a year-on-year growth of 4.6% [5] - The number of esports users in China reached 490 million in 2024, reflecting a slight increase of 0.4% [5] - The recognition of esports as a legitimate career is growing among parents, leading to increased participation and investment in the industry [5][6] Group 3 - Despite the rapid growth of the esports industry, there are concerns regarding its commercialization capabilities [8] - Many companies in the esports industry, including clubs and streaming platforms, are currently operating at a loss [9] - Star Gaming, known as "China's first esports stock," reported a revenue increase of 1.9% to $85.3 million in 2024, but also faced a net loss of $12.7 million [9] Group 4 - Sponsorship revenue is crucial for esports clubs, but only top-tier clubs can secure significant sponsorships, leading to financial challenges for others [10] - The esports industry is heavily reliant on live streaming revenue, which accounts for over 80% of the total industry revenue [11] - Star Gaming plans to diversify its business model by expanding into new areas, including the hotel market, to enhance revenue streams [11]