Core Viewpoint - The opening of a new shopping mall named "胖都来" in Zhejiang has sparked controversy due to its similarity to the well-known brand "胖东来," leading to accusations of trademark infringement and consumer confusion [1][4]. Group 1: Mall Overview - The "胖都来" shopping mall covers a significant area with two sections, A and B, and primarily sells clothing and daily necessities sourced directly from nearby factories, allowing for competitive pricing [2]. - The mall's total property scale is approximately 300,000 cubic meters, including a 50,000 cubic meter experiential shopping center, a 30,000 cubic meter exhibition center, and a 20,000 cubic meter live streaming base. A second phase of 30,000 square meters for a smart commercial complex is expected to open in October [2]. Group 2: Trademark Controversy - The "胖东来" brand has officially responded to the naming of "胖都来," stating that they have filed a complaint with local market supervision authorities and sent a lawyer's letter to "胖都来" [3][4]. - Legal experts suggest that the name "胖都来" may constitute trademark infringement and unfair competition due to its close resemblance to "胖东来," which could confuse consumers regarding the relationship between the two entities [4].
关于商场的命名问题,浙江“胖都来”商场负责人最新回应!
Mei Ri Jing Ji Xin Wen·2025-05-05 13:57