Bear of the Day: The Trade Desk (TTD)

Core Insights - The Trade Desk (TTD) is a $27 billion digital advertising platform that enables programmatic ad space purchasing across various channels and mediums [1] - The platform allows ad buyers to create, manage, and optimize data-driven campaigns across multiple devices, including computers, mobile devices, and connected TVs [2] - The company has faced declining earnings expectations, with a projected quarterly EPS of $0.25, reflecting a year-over-year decrease of 3.9% [5] - Revenue expectations remain strong at $574.27 million, indicating a 16.9% increase from the previous year [7] Company Overview - The Trade Desk operates a self-service, cloud-based platform for digital advertising, allowing for automated campaign management and optimal ad space acquisition [2] - The company was co-founded by Jeffrey Green, who previously co-founded AdECN, a demand-side advertising platform acquired by Microsoft [4] Earnings Expectations - The upcoming earnings report is anticipated to show a decline in EPS, with full-year 2025 estimates dropping over 10% [6] - The Zacks Rank indicates a -9.45% Earnings ESP for TTD, suggesting potential challenges in profit momentum [8]