市场呼唤安全文明“露营热”

Core Insights - The camping industry is experiencing explosive growth, but it faces challenges such as uncivilized camping behavior, chaotic management of camping sites, environmental degradation, and safety hazards [1][2] - Safety is a fundamental requirement for the camping economy, with issues arising from operators prioritizing short-term profits over essential safety measures and campers lacking basic outdoor survival skills [1] - The concept of "minimal impact" should be adopted as a guiding principle for campers, emphasizing the need for a balance between enjoying nature and fulfilling ecological responsibilities [1] Industry Overview - The camping economy's core market size has reached 213.97 billion yuan, with projections to grow to 248.32 billion yuan by 2025, indicating significant market potential [2] - Emerging service industries such as professional campsite design, smart camping equipment development, and outdoor safety training are showing strong growth potential and are essential for the industry's upgrade [2] - The integration of camping with other sectors like tourism, sports events, and cultural performances is creating synergistic effects, driving the demand for standardized development in the camping industry [2]