Group 1 - The core point of the article is the restructuring of the management team at Zeekr Technology Group, which reflects the company's strategic adjustments following the merger with Lynk & Co [1][2] - Zeekr Technology Group aims to become a leading global high-end luxury electric vehicle group, with plans to adjust product and technology strategies for both Zeekr and Lynk & Co brands [2] - The management changes indicate that Zeekr Technology Group is facing market pressure amid intense competition [2] Group 2 - For 2025, Zeekr Technology Group has set a sales target of 710,000 units, with Lynk & Co aiming for 390,000 units and Zeekr for 320,000 units, representing a 40% year-on-year growth [5] - In April, Zeekr Technology Group sold 41,316 vehicles, marking an 18.7% year-on-year increase and a 1.5% month-on-month increase, with Zeekr brand sales at 13,727 units and Lynk & Co at 27,589 units [5] - From January to April, the cumulative sales reached 165,300 units, achieving 23.28% of the annual target, with Zeekr brand at 55,000 units (17.19% of its target) and Lynk & Co at 110,400 units (28.31% of its target) [5] Group 3 - Zeekr Technology Group plans to launch five new products in 2025, including three new models for the Zeekr brand, such as the Zeekr 007 GT and two super electric hybrid products [5] - The Zeekr 007 GT has already been launched, priced between 202,900 to 232,900 yuan, while the flagship SUV Zeekr 9X made its global debut at the Shanghai Auto Show [5] - Lynk & Co will introduce two new models, including the Lynk 900 and an EM-P plug-in hybrid product, with the Lynk 900 targeting a top-three position in the mid-large SUV market [6]
冲击年销71万辆目标!极氪科技集团对管理团队分工进行调整
Mei Ri Jing Ji Xin Wen·2025-05-07 02:56