Workflow
文旅新职业,既是就业岗位也提供情绪价值
Nan Fang Du Shi Bao·2025-05-07 11:14

Core Insights - The domestic tourism market in China has seen a significant increase in demand during the recent "May Day" holiday, with various travel trends such as "performance tourism" and "national style tourism" gaining popularity, leading to the highest tourism activity in three years [1] Group 1: Emerging Employment Trends - The rise of new employment forms in the cultural tourism sector is notable, with many new roles such as "climbing companions" and "ski rescue workers" emerging to meet the diverse needs of tourists [2][3] - The growth of new tourism professions is driven by a fundamental shift in consumer spending patterns, where individuals seek personalized and immersive travel experiences rather than traditional sightseeing [3] - The integration of technology in the tourism sector has facilitated the emergence of roles like food exploration influencers, supported by advancements in digital technology and artificial intelligence [3] Group 2: Economic Impact - The cultural tourism industry has a significant economic multiplier effect, with every 1 yuan of income generated in this sector leading to an additional 4.3 yuan in related industries, thereby creating more job opportunities and enhancing overall economic vitality [4] Group 3: Youth Perspectives - For young laborers, new professions in the cultural tourism sector offer a means to turn hobbies into careers, reflecting a shift in values where work is seen as a path to self-fulfillment rather than merely a means of survival [5] Group 4: Policy and Industry Recommendations - To further develop the cultural tourism industry and accommodate more new employment forms, government support is essential, including the establishment of professional standards and training opportunities [6] - The industry should focus on innovation and the exploration of cultural content to create unique tourism products and services that align with market demands and new technologies [6]