公募业重大改革！多方位详解来了

Core Viewpoint - The China Securities Regulatory Commission (CSRC) has released the "Action Plan for Promoting High-Quality Development of Public Funds," aiming to deepen reforms in the public fund industry, enhance investor service capabilities, and strengthen the binding of interests between the industry and investors [1][9]. Group 1: Reform Measures - The "Action Plan" proposes 25 reform measures across six areas, including optimizing fund operation models and enhancing risk management, to shift the industry focus from "scale" to "investor returns" [2][9]. - A new industry evaluation system centered on fund investment returns will be established, incorporating performance benchmarks and profit margins into the assessment framework [2][4]. Group 2: Performance Benchmarking - The performance benchmark will serve as a "anchor" and "ruler" for fund investments, clarifying investment styles and constraining investment behaviors to prevent significant deviations from product names and positioning [3][4]. - The plan aims to address issues of performance volatility and style drift in actively managed equity funds by reinforcing the constraints of performance benchmarks [3][4]. Group 3: Floating Management Fee Mechanism - The "Action Plan" introduces a floating management fee model linked to fund performance, allowing for differentiated fee rates based on the fund's performance relative to benchmarks [5][6]. - Fund companies will be required to implement this model for 60% of newly registered active equity funds within a year, with a phased approach for larger and smaller institutions [6][9]. Group 4: Compensation and Evaluation - The plan emphasizes the need for fund companies to align the interests of executives and fund managers with those of investors, with performance metrics weighted heavily towards fund investment returns [7][8]. - Fund managers with performance significantly below benchmarks will see a reduction in performance-based compensation, while those exceeding benchmarks may receive increases [7][8]. Group 5: Development of Investment Institutions - The "Action Plan" outlines measures to enhance fund company governance, improve investor service capabilities, and support the coordinated development of equity and fixed-income funds [8]. - It encourages the development of small and medium-sized fund companies through specialized operations and aims to improve the competitive landscape of the industry [8][9].