Core Insights - Ultrack Systems Inc. has announced that Better Pets, its strategic acquisition target, has filed a U.S. trademark application for its health-focused pet products, marking a significant step in its North American market strategy [1][3] - The U.S. pet care market is rapidly growing, exceeding $137 billion in 2024, with pet wellness products accounting for over $11 billion, indicating a strong demand for health-oriented pet products [4] Company Overview - Better Pets is a Canadian brand focused on premium pet wellness products, including grooming solutions, dietary supplements, and medicated treatments [6] - Ultrack Systems Inc. is a diversified technology and asset management company that seeks strategic acquisitions in high-growth sectors, including health and consumer goods [8] Product Categories - The trademark application includes three product classes: - Class 3: Non-Medicated Pet Products - Class 5: Medicated Pet Products & Supplements - Class 31: Edible Pet Products [2][3] Market Positioning - Better Pets aims to meet the increasing consumer demand for natural and science-based pet wellness solutions, positioning itself as a provider of holistic, veterinarian-informed products [5] - The company's broad trademark application is expected to enhance its brand and facilitate rapid scaling across retail and digital channels [5]
Ultrack Systems Inc. (OTC: MJLB) Announces Better Pets U.S. Trademark Class Application for Full-Spectrum Pet Wellness Product Line
Globenewswire·2025-05-07 12:45