商务部部长王文涛：2024年消费品以旧换新销售额超1.3万亿元 2025年将乘势而上、加力扩围

Core Viewpoint - The article emphasizes the importance of boosting consumer demand and expanding domestic consumption to support economic recovery, with a focus on upgrading product consumption and addressing insufficient effective demand [1] Group 1: Consumer Demand and Sales Projections - The sales revenue from the "old-for-new" consumer goods program is projected to exceed 1.3 trillion yuan in 2024, contributing significantly to the recovery of consumer spending [1] - The program is expected to gain momentum in 2025, with further expansion and support measures [1] Group 2: Policy Measures and Support - The issuance of special long-term government bonds will increase to 300 billion yuan, doubling from the previous year, to support the expansion of consumer goods [1] - The subsidy categories for the "old-for-new" program will expand from "8+N" to "12+N," including new subsidies for digital products like mobile phones and a broader range of eligible vehicles for scrapping [1] - The process for consumers to claim subsidies will be improved to enhance accessibility and efficiency [1] Group 3: Automotive and Foreign Trade Initiatives - Pilot programs for automotive circulation consumption reform will be launched, encouraging local governments to explore and implement measures to remove restrictions on automotive consumption and develop the aftermarket [1] - Initiatives will be taken to promote high-quality foreign trade products in the domestic market through events and expanded online and offline channels [1] Group 4: Domestic Brand Promotion - Continuous efforts will be made to innovate and develop time-honored brands, with events like the "Time-Honored Brand Carnival" aimed at creating growth points for domestic product consumption [1]