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胖东来起诉网红:言论自由“度”在哪?流量至上困局咋解
Qi Lu Wan Bao Wang·2025-05-08 08:11

Core Viewpoint - The incident involving the influencer "Chai Dui Dui" questioning the profit model of the supermarket "Pang Dong Lai" highlights the complexities of free speech in the digital age and raises questions about the responsibilities of various stakeholders in managing online discourse [1] Group 1: Legal Issues and Implications - The core of online infringement lies in misleading statements that can harm others' social reputation or economic interests, as seen in the Pang Dong Lai case [2] - The determination of the falsity of statements is crucial; regulatory investigations showed that Pang Dong Lai's jade products had reasonable profit margins, contradicting claims of "excessive profits" [2] - The subjective motive behind the influencer's statements may be scrutinized, especially given their significant sales figures in the jade market, raising concerns about potential malicious intent [2][3] Group 2: Platform Governance and Responsibilities - The incident reflects the shortcomings of platforms in managing content under a "traffic-first" logic, necessitating a shift from passive compliance to proactive governance [4] - Recommendations for platforms include implementing a three-tier governance system involving AI filtering, manual review, and credit rating to enhance content management and protect brand reputation [4] - The need for platforms to establish rapid response mechanisms for infringement complaints is emphasized, with examples of improved efficiency through initiatives like "reputation protection whitelist" [4] Group 3: Judicial Mechanisms and Innovations - Current judicial mechanisms need optimization to address the unique characteristics of online infringement, such as immediacy and cross-regional issues [6] - Proposed innovations include expanding the jurisdiction of internet courts to cover new types of disputes and establishing a collaborative mechanism between administrative regulation and judicial adjudication [6] - The suggestion to implement a "small claims fast track + model judgment" approach aims to streamline the resolution of minor online infringement cases, reducing the burden on rights holders [6]