Core Insights - CNH presented its Strategic Business Plan (SBP) at the Investor Day 2025, outlining a clear path for growth and cost efficiency [2][3] - The company aims to consolidate its position as a leading player in agriculture and construction markets while targeting significant margin improvements [4][12] Group 1: Strategic Goals - CNH aims to be the 1 or 2 player in all major markets during the plan period [4][12] - The company targets a 16-17% mid-cycle adjusted EBIT margin in Agriculture by 2030 [10][12] - For the Construction segment, CNH is targeting a 7-8% mid-cycle adjusted EBIT margin by 2030 [14] Group 2: Product Development and Technology - CNH will enhance product leadership through new launches and updates across its agricultural equipment lineup, including a full refresh of tractors and advanced combine harvesters [5][6] - The integration of Precision Tech, including AI capabilities and agronomic sensors, will be a key focus, with expectations that Precision Tech sales will nearly double as a percentage of total Agriculture Net Sales by 2030 [7][12] Group 3: Market Strategy - A new go-to-market strategy will focus on an integrated dealer network and brand strategy to improve customer engagement and service [8][9] - The company plans to invest approximately 100 basis points of annual margin over the next five years in growth-oriented dealers [9] Group 4: Operational Efficiency - CNH is committed to delivering over $550 million in operational and quality cost improvements by 2030 to support margin expansion [13][12] - The company will focus on operational efficiencies through strategic sourcing, plant efficiencies, and enhanced product reliability [13] Group 5: Shareholder Returns - CNH plans to increase through-cycle Industrial cash generation by 25% and return substantially all Industrial Free Cash Flow to shareholders through dividends and share buybacks [18][17]
CNH’s new Strategic Business Plan set to enhance product leadership and expand margins