Bumble(US:BMBL) Business Insiderยท2025-05-08 15:55Company Overview - Bumble's CEO, Whitney Wolfe Herd, acknowledged that the company's focus on growth led to a decline in user experience, resulting in more mismatches and lower-quality profiles [1] - The company reported a 7.7% decline in total revenue for Q1, from $267 million in 2024 to $247 million in 2025, with Bumble app revenue dropping 6.5% [3] Strategic Changes - Wolfe Herd plans to reduce performance marketing spend and focus on removing low-quality members to improve match quality and user trust [4] - The company aims to develop a personalized matching algorithm using AI to enhance user experience [4] Industry Context - Bumble's stock price has dropped over 90% since its all-time high in February 2021, and the company has undergone significant layoffs, reducing its workforce by about 30% [2] - The dating app industry is facing challenges, with competitors like Match Group also reporting declines in revenue and user numbers, indicating a broader trend of stagnation in the sector [6][7]