“文化链接你我，艺术点亮生活”，亦花园第六届夏季文化艺术节启幕

Core Viewpoint - The sixth Summer Cultural Arts Festival and Yanjing Beer Music Festival has officially launched, marking a significant step for Yihua Garden towards becoming a new benchmark for cultural, commercial, and tourism integration in the capital [2][4]. Group 1: Event Overview - The festival is a collaborative effort between Beijing Yihua Garden Cultural Development Co., Ltd. and Yanjing Beer, offering a diverse cultural experience that combines art, music, food, and creativity for the citizens of Beijing [4]. - The event features a vibrant opening performance by the Rose Band and a heartfelt rendition of "What the World Gave Me" by singer Tang Bei, igniting enthusiasm among the audience [4]. Group 2: Cultural Integration - The festival aims to blend the warmth of a national beer brand with the elegance of cultural arts, showcasing a beer culture experience area and over 30 creative market stalls featuring handmade accessories, art pieces, and intangible cultural heritage products [6]. - The Yihua Garden bookstore will host bi-weekly reading sessions focused on traditional culture during the festival, alongside a planned book market emphasizing social sciences, literature, and children's books [7]. Group 3: Future Activities - The festival will run until October, with upcoming events including theatrical performances, themed concerts, art exhibitions, and creative markets, catering to a wide range of cultural interests [7]. - The newly opened Star Yihua Garden Theater will also participate in the festival, offering exciting performances and activities, and creating a synergy with the bookstore through various collaborative events [8]. Group 4: Community Engagement - The management of Yihua Garden emphasizes a commitment to serving both businesses and the community, aiming to create a cultural space that resonates with warmth and engagement [4][8]. - The initiative seeks to position Yihua Garden as a "cultural living room" and "stage for life" for the citizens, promoting deep integration of cultural industries with urban life [8].