东百集团布局兰州新区 打造轻资产商业新标杆

Group 1 - Dongbai Group has signed a cooperation agreement with Gansu Xintou Commercial Management Co., Ltd. to manage the "Xintou Times Center" project in Lanzhou New Area, marking its second light asset project in the northwest region [1] - The "Xintou Times Center" project has a total construction area of 72,400 square meters and is located in a prime area of Lanzhou New Area, surrounded by key resources such as government, residential, educational, and medical facilities [1] - The project aims to leverage Dongbai Group's operational management experience to enhance consumer experience and is expected to become a model for the company's light asset strategy and regional economic collaboration [1] Group 2 - The upgrade of the "Xintou Times Center" is a significant practice of the integration strategy of industry and city in Lanzhou New Area, aiming to fill the commercial gap in the region and promote a virtuous development pattern [2] - Once operational, the project will serve as a one-stop experience center combining shopping, dining, entertainment, culture, social interaction, and business services, enhancing the property value in the surrounding area [2] - The project will utilize Dongbai Group's expertise in commercial operations, brand recruitment, and customer management, aiming to create a leading urban comprehensive commercial entity in the region [2]