“胖都来”创始人现身称名字可以换！监管部门此前已介入调查

Core Viewpoint - The newly opened retail store "胖都来" in Haining, Zhejiang, is facing controversy due to its name being similar to the well-known retail company "胖东来," leading to legal actions and public scrutiny [1][3]. Group 1: Company Background - "胖都来" officially opened on May 1, featuring a grand opening event with celebrity endorsements, including videos from actors and hosts [3]. - The store primarily sells clothing and is part of a larger retail complex that includes "艺博乐淘城," which sells kitchenware and furniture [4]. Group 2: Trademark and Legal Issues - The founder of "胖都来," 都建明, stated that the name could be changed and mentioned that the trademark application was accepted by the National Trademark Office [3]. - "胖东来" has issued a lawyer's letter to "胖都来" and is actively pursuing legal action, having submitted a complaint to the market supervision administration [3][4]. - As of May 6, promotional materials featuring celebrities were removed from the "胖都来" store, and its social media accounts have become less accessible [4]. Group 3: Trademark Registration Status - The Zhejiang胖都来商业管理有限公司, a shareholder of "胖都来," applied for 18 trademarks related to "胖都来" and "淘都来" on January 22, which are currently under substantive examination [4].