全球贸易不确定性加剧：跨境电商综试区如何为外贸注入新动能？｜稳外贸布新局

Core Insights - The establishment of new cross-border e-commerce comprehensive pilot zones in 15 cities, including Hainan and Qinhuangdao, aims to facilitate the transformation and upgrading of traditional industries amidst increasing global trade uncertainties [1][3] - The total number of cross-border e-commerce pilot zones in China has reached 177, enhancing regional collaboration and resource allocation across various cities [3][4] - The pilot zones are expected to leverage unique policy advantages, such as zero tariffs and simplified tax systems, particularly in Hainan, which is set to become the first provincial-level pilot zone [3][4] Group 1: Industry Trends - Cross-border e-commerce is emerging as a resilient trade model that lowers barriers for traditional industries to expand internationally, creating multiple new pathways for export [1][6] - The global e-commerce market is projected to maintain a compound annual growth rate of over 15% from 2017 to 2024, with e-commerce revenue growth expected to outpace overall retail growth significantly [5] - The expansion of cross-border e-commerce pilot zones is anticipated to enhance the uniformity of market resource allocation across the country, fostering a more optimized ecosystem for cross-border e-commerce [4][6] Group 2: Policy and Support Measures - The government is focusing on innovative technical standards, business processes, and regulatory models for B2B cross-border e-commerce, alongside tax exemptions for retail exports within pilot zones [7] - The establishment of pilot zones is expected to create a better industrial development environment by coordinating various governmental departments to support cross-border e-commerce initiatives [7] - New business models, such as full/half-trust management and direct-to-business (DTB) approaches, are being developed to address challenges faced by industries in accessing international markets [6][7]