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拍一次近400元 撕拉片为何成摄影界新晋“顶流”
Jie Fang Ri Bao·2025-05-12 03:17

Core Viewpoint - The resurgence of "peel-apart film" has been significantly influenced by celebrity endorsements, leading to a surge in popularity and price, with some products being compared to high-end collectibles like "Moutai" in the photography world [1][3]. Group 1: Popularity and Market Dynamics - Peel-apart film has seen multiple waves of popularity, often linked to celebrity usage and social media trends [2]. - The discontinuation of production by major manufacturers like Polaroid and Fujifilm has created a "limited edition" allure, driving up prices in the secondary market [3]. - Prices for peel-apart film have skyrocketed, with original prices around 67 yuan rising to several hundred or even thousands of yuan on resale platforms [3]. Group 2: Characteristics and Consumer Behavior - The appeal of peel-apart film lies in its instant development and high-quality imaging, which resonates with consumers seeking authentic photography experiences [4]. - The process of using peel-apart film, including the anticipation of development, adds to its allure, making it a unique experience for users [5]. - Young consumers are drawn to the nostalgic and experiential aspects of peel-apart film, contrasting with the overly edited digital images prevalent today [5].