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建行多举措创新综合金融服务 助力提振消费
Zheng Quan Ri Bao·2025-05-12 06:41

Group 1 - The core viewpoint emphasizes the importance of boosting domestic consumption and investment efficiency as a key task in the 2025 government work report, with a focus on service consumption as a significant area for consumption upgrade [2][4] - The People's Bank of China highlights that current economic policies are centered on expanding domestic demand and enhancing consumption, with financial institutions actively promoting consumption through various initiatives [2][4] - China Construction Bank (CCB) is constructing a "consumption + finance" ecosystem to cover all areas of consumer finance, aiming to stimulate consumption through financial innovation and service upgrades [2][4] Group 2 - CCB's "CCB Life" platform has successfully provided consumers with discounts on tickets and accommodations, enhancing the tourism experience in Hanzhong City [3][4] - CCB Hanzhong Branch has issued over 1.4 million yuan in consumption vouchers, which have stimulated local consumption exceeding 6.4 million yuan [4][5] - The bank's initiatives also extend to rural areas, promoting the sale of agricultural products through the "Shanrong Business" platform, with over 8 million yuan in sales generated from poverty alleviation products [5] Group 3 - The "Special Action Plan to Boost Consumption" issued by the central government aims to deepen the integration of various consumption sectors, injecting vitality into historical cities by transforming cultural genes into consumption power [6] - CCB has collaborated with the Yangzhou Tourism Development Group since 2012, providing over 3 billion yuan in financing to support infrastructure development in the scenic area [7][8] - The bank has also implemented the "Green Cloud" business payment system to enhance the payment environment in the scenic area, facilitating over 1 billion yuan in transaction volume [8]