土巴兔谢树英：从小的梦想就是当老板

Core Insights - The interview features Xie Shuying, co-founder of Tuba Rabbit, discussing her entrepreneurial journey and the challenges faced in the internet renovation industry [1][2]. Group 1: Industry Challenges - The primary challenge in the internet renovation sector is brand influence, as established players like Taobao and JD.com struggle despite significant investment [2]. - The industry requires a grounded approach, emphasizing the need to address underlying issues rather than relying solely on financial resources [2][3]. - Xie Shuying's attempt to implement a direct sales model resulted in substantial losses, highlighting the risks of overextending without adequate experience [2][4]. Group 2: Business Philosophy - The company maintains a focus on core issues and avoids leveraging debt, which has allowed it to navigate economic downturns without severe impacts [7][8]. - Xie Shuying emphasizes the importance of steady growth and the need for a deep understanding of the business environment to seize opportunities [7][8]. - The company has not borrowed from banks since its inception, demonstrating a commitment to sustainable growth practices [7]. Group 3: Personal Insights and Advice - Xie Shuying encourages young entrepreneurs to be practical and to set achievable benchmarks rather than aiming for distant, high-profile figures [22]. - She reflects on her early aspirations of entrepreneurship, indicating a lifelong passion for business and a willingness to work hard [15][16]. - The importance of resilience and learning from failures is underscored, as each setback is viewed as a valuable lesson [5][6].