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跑进工厂的马拉松:长城汽车以人文温度诠释造车长跑哲学
Zhong Guo Jing Ji Wang·2025-05-12 11:10

Core Viewpoint - The event is a unique half marathon held at Great Wall Motors' smart factory, combining industrial aesthetics, human warmth, and technological innovation, showcasing the company's commitment to social responsibility and long-term vision [1][4]. Group 1: Event Details - The half marathon is the only one in China that takes place inside a factory, with participants running through stamping, welding, and assembly workshops [4]. - The event coincides with Mother's Day, themed "Running with Mom," featuring various activities centered around maternal love [4][6]. Group 2: Product and Technology Showcase - Great Wall Motors presented two product clusters: "Tech Life" and "Off-road Heavy Machinery," highlighting their advanced intelligent technology and off-road capabilities [7]. - The company showcased its self-developed 4.0T V8 engine, marking a significant breakthrough in China's automotive engine technology, along with a unique powertrain for its motorcycles [10]. Group 3: Company Philosophy and Market Presence - Great Wall Motors emphasizes maintaining a steady pace and direction in its operations, reflecting its commitment to high-quality manufacturing and market share growth over 35 years [10]. - The company has expanded its reach to over 170 countries and regions, with more than 15 million global users [10].