Core Perspective - The "Mom's Needlework" project aims to revitalize traditional intangible cultural heritage (ICH) through modern fashion integration and community support, promoting sustainable development and cultural transmission [1][3][5]. Group 1: Event Overview - The "Millennium Intangible Heritage Fashion Renewal" event took place from May 11 to 13, featuring 18 representatives from 10 ethnic groups discussing the beauty of Chinese ICH and exploring new development paths [1]. - The event included a fashion show where designers showcased clothing that blends traditional ICH elements with modern design concepts [2]. Group 2: Project Goals and Impact - The project focuses on creating a sustainable ecosystem that combines public welfare and commercial interests, aiming to make "Mom's Needlework" a model for rural revitalization and ICH public welfare [1][4]. - The initiative has already established a complete chain from skill training to product design and e-commerce sales, helping low-income women increase their income through their craftsmanship [5]. Group 3: Collaboration and Support - Various organizations, including the China Youth Development Foundation and fashion design institutions, are collaborating to provide professional guidance to ICH inheritors [2][4]. - The project has received support from Ping An Group, which aims to fulfill its corporate social responsibility by empowering rural revitalization and ICH transmission [6].
2025中国平安“妈妈的针线活”年度焕新计划在深启动