Core Insights - The event "CF Five Hi Festival" was successfully held in Ningbo, featuring collaborations between Douyu, Wangyu Internet Cafe, and other commercial entities, creating an immersive experience for players [1][12] - Douyu launched a special purchasing event during the festival, offering exclusive items and rare skins, enhancing the shopping experience for fans [1][2] Event Highlights - Top Douyu streamers, including Bai Sha AyoM and Nian Peng Enpi, participated in the event, engaging with fans and reminiscing about the game's history [1][7] - The purchasing event featured popular items such as the CF-SEASON PASS exclusive props and limited edition skins, attracting significant attention and resulting in rapid sales [2][5] Audience Engagement - The event included interactive segments where streamers acted as "internet cafe managers," selling packages and engaging with long-time players, fostering a warm atmosphere [7] - A competitive segment, the "Star Player Match," saw increased participation, leading to a change in format from 5v5 to 8v8 due to high demand from fans [10] Strategic Insights - Douyu's approach combined online and offline resources, moving beyond traditional live-streaming sales to create a multi-faceted event structure that enhances user engagement [12] - The company aims to deepen collaborations with game developers, leveraging its platform to provide better content and services while expanding brand influence for game manufacturers [12][13]
斗鱼CF五嗨节直购狂欢落幕,白鲨AyoM、年鹏Enpi等CF大咖亮相宁波站