Core Insights - ECD Auto Design has introduced a new 700+ horsepower BLUEPRINT V8 engine, available as an upgrade for the Defender lineup and Range Rover Classic builds, marking a significant enhancement in performance options for luxury SUVs [2][9]. Company Overview - ECD Auto Design is a public company listed on NASDAQ under the ticker ECDA, specializing in the restoration of luxury vehicles, combining classic aesthetics with modern performance [10]. - Founded in 2013 by three British automotive enthusiasts, the company operates from a 100,000-square-foot facility in Kissimmee, Florida, employing 105 skilled craftsmen with extensive certifications [10]. Product Development - The new BLUEPRINT V8 engine is a response to client demand, integrating decades of experience with LS-based drivetrains to deliver a powerful yet classic driving experience [3][4]. - Key upgrades for the 700+ HP configuration include a new front-end rotating assembly, enhanced cooling systems, upgraded transmission and differentials, and refined ECU tuning [7][5]. Market Positioning - The 700HP option is designed for clients seeking a blend of classic design and modern performance, appealing to performance-focused collectors and luxury clients [9][8]. - ECD emphasizes a bespoke process, allowing clients to customize their vehicles extensively, with each build taking approximately 2,200 hours to complete [10].
ECD Unleashes Its Most Powerful Defender Yet